Magazine Adverts Analysis

Looking at different adverts for magazine adverts, the most common thing is that the picture takes up more than half of the advert with the title shown very explicitly. The pictures are often eye catching, most adverts tend to not use a picture of the artists themselves but a digitally created image of the album they're advertising. At a glance, most of the adverts provide little clue to what genre the artists belong to. However, once you start looking at adverts from different genres the genre becomes somewhat clear, that is if you don't already know the artists/bands. What I mean by this is that the pictures used on the adverts normally give away a clue. However, the typical conventions seem to be there is a clear artist name, album name and the date of release which goes hand in hand with an eye catching image which can be either digitally created or be of the actual artist. This immediately gives us the basics for creating a magazine advert, however there are other extras in most of these adverts such as websites to interact with the fans and getting previews and downloadable content. Some artists/bands have a specific font and/or logo attached to them which is also added to the advert which makes it clear who the advert is for. A less typical thing is for record labels logo to be imprinted on a corner of the advert but it does feature in some of the adverts such as PJ Harvey, Kings Of Leons.